The Ultimate Guide for Brands to Crush BFCM 2024

Jennifer HobsonJennifer Hobson
The Ultimate Guide for Brands to Crush BFCM 2024

Whether you're gearing up for your brand’s first Black Friday and Cyber Monday (BFCM) or you’re a seasoned pro looking to level up, you’re in the right place. BFCM is like the World Cup of e-commerce—it’s intense, competitive, and absolutely thrilling. If you want to crush it this year, you need a solid game plan, creative flair, and a whole lot of fun!

As TikTok's first UK marketing partner and the leading UGC platform connecting 20,000+ creators with innovative brands, SHOUT knows a thing or two about crushing the biggest shopping event of the year.

Plus, sign up now to enjoy an exclusive 30% off BFCM discount—forever.


🎯 1. Set the Stage: What’s the Plan?

Before diving into the BFCM madness, you need a clear, actionable strategy...

Pick Your BFCM Theme

... Check out more inspiration from Brands on SHOUT like Adobe, Printful, Amazon and more here.

...We conveniently offer free consultations and advice throughout your subscription with us.

Create Your Offers

...And don't forget that user-generated content (UGC)...

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... Send out a few value-driven emails to prime subscribers so they’re excited when the BFCM announcements hit their inbox. At SHOUT, with our free consultations, we're able to advise you...

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... give it more visibility by creating a campaign for that specific product.

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Engaging with customers keeps momentum high, and UGC can be a powerful tool ...

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...refine next year’s BFCM strategy. You can track which campaigns performed best with our results tracker in the platform!

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Ready to transform your BFCM strategy with creator content that converts? SHOUT's UGC Studio connects you with 20,000+ creators ready to amplify your brand.

Book your demo today and let's make BFCM 2024 your biggest success yet!